鞋狗Shoe Dog: A Memoir by the Creator of Nike Unabridged (mp3+mobi+epub) 13hrs

Shoe Dog: A Memoir by the Creator of Nike Unabridged (mp3+mobi+epub) 13hrs

格式:

mp3+mobi+epub

时长(Length):

13hrs

下载方式:

百度网盘下载

有声电子书名(Audiobook name):

Shoe Dog: A Memoir by the Creator of Nike Unabridged (mp3+mobi+epub) 13hrs

语言(Language):

英语(English)

书籍英文简介:

Written by: Phil Knight

Narrated by: Norbert Leo Butz , Phil Knight - introduction

Length: 13 hrs and 21 mins

Unabridged Audiobook

Release Date:04-26-16

Publisher: Simon & Schuster Audio

In this candid and riveting memoir, for the first time ever, Nike founder and CEO Phil Knight shares the inside story of the company's early days as an intrepid start-up and its evolution into one of the world's most iconic, game-changing, and profitable brands.

In 1962, fresh out of business school, Phil Knight borrowed fifty dollars from his father and created a company with a simple mission: import high-quality, low-cost athletic shoes from Japan. Selling the shoes from the trunk of his lime-green Plymouth Valiant, Knight grossed $8,000 his first year. Today, Nike's annual sales top $30 billion. In an age of start-ups, Nike is the ne plus ultra of all start-ups, and the swoosh has become a revolutionary, globe-spanning icon, one of the most ubiquitous and recognizable symbols in the world today.

But Knight, the man behind the swoosh, has always remained a mystery. Now, for the first time, in a memoir that is candid, humble, gutsy, and wry, he tells his story, beginning with his crossroads moment. At 24, after backpacking around the world, he decided to take the unconventional path to start his own business - a business that would be dynamic, different.

Knight details the many risks and daunting setbacks that stood between him and his dream - along with his early triumphs. Above all, he recalls the formative relationships with his first partners and employees, a ragtag group of misfits and seekers who became a tight-knit band of brothers. Together, harnessing the transcendent power of a shared mission and a deep belief in the spirit of sport, they built a brand that changed everything.

书籍中文简介(Translated by 百度翻译):

作者:菲尔·奈特

讲述了:Norbert Leo Butz,菲尔·奈特-简介

长度:13小时21分钟

无删节朗读版

发布日期:04-26-16

出版商:西蒙和舒斯特音频

在这篇坦率而引人入胜的回忆录中,耐克创始人兼首席执行官菲尔·奈特首次分享了公司初创时期的真实故事,并将其演变为世界上最具标志性的、不断变化的、盈利的品牌之一。

1962,刚从商学院毕业时,菲尔·奈特从父亲那里借了五十美元,创立了一家公司,任务很简单:从日本进口优质低成本运动鞋。卖鞋从他的石灰绿色普利茅斯英勇的躯干,骑士的总收入为8000美元,他的第一年。今天耐克的年销售额最高为300亿美元。在创业的年代,耐克是东北加上所有的初创企业超,和旋风已成为革命,跨越全球的图标,今天世界上最普遍的和可辨认的标志之一。

但是Knight,在旋风的人,始终保持一个谜。现在,这是第一次,在一本回忆录,坦诚,谦虚,勇敢,和苦笑,他告诉他的故事,从他的十字路口的时刻。24、在世界各地旅行,他决定采取非常规的路径开始经营自己的生意,一是动态的,不同的。

奈特详细说明了他和他的梦想之间的许多风险和艰巨的挫折,以及他早期的胜利。首先,他回忆起他的第一个合作伙伴和员工形成的关系,一种人与求职者成为一个紧密的兄弟乌合之众组。他们利用共同使命的超凡力量和对体育精神的深刻信仰,建立起一个改变一切的品牌。

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